Industrial Music Rock and roll is dead. It's a fact. During the eighties romp of techno and fashion bands, people forgot all about it. In the late eighties and early nineties alternative music tried to save rock and roll, but it was too big of a category. If a band didn't sing country or rap, they were considered alternative. Every alternative band had their own idea of music, and it all spread apart, running farther away from rock. Finally, when alternative became more defined and broke off into categories, one specific type of alternative offspring, industrial music, made the best attempt in a decade to revive the long forgotten era of rock and roll.